Case Study: Strapi achieves stronger customer engagement and closes more deals with Canny

How Strapi uses Canny to interact with their community and close more deals

Strapi, the open-source headless CMS platform, needed a better way to manage customer feedback and engage its tight-knit community. Before using Canny, it lacked the context, public interaction, and integrations needed to understand feature requests efficiently, so the team had to rely on spreadsheets and a less effective feedback process.

Strapi adopted Canny to create a public, collaborative feedback hub with threads, comments, and integrations like Slack, Discord, and GitHub. With Canny, Strapi doubled its interactions, increased comments by 100%, shortened discovery time, reduced costs, and improved customer satisfaction while also helping sales close deals with better visibility into upcoming features.

Strapi

Aurélien Georget

Chief Product Officer