Canny
19 Case Studies
Case Study: CircleCI achieves unified customer feedback and faster product decisions with Canny
A Canny Case Study
How CircleCI uses Canny as their home for feedback to inform their product decisions
CircleCI, the leading continuous integration and delivery platform (serving 30,000+ users), struggled with fragmented feedback: multiple public channels and a legacy ideas portal made it hard to stay on top of customer input, be proactive, and clearly show that the product team was listening. Product Operations Manager Liya Ai led the search for a simpler, user-friendly feedback home and selected Canny as the centralized feedback solution.
CircleCI implemented Canny for internal feedback, preview-feature feedback, and a public-facing board, with all product managers plus support and engineering using the tool regularly. Canny’s clean UI, integrations (JIRA, Salesforce), easy setup, and reporting helped aggregate feedback into one source of truth, standardize processes, increase product manager–customer interaction, and provide a reliable data source for prioritization—driving clearer, faster product decisions across the organization.
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CircleCI
Liya Ai
Product Ops Manager