Canny
19 Case Studies
A Canny Case Study
AgencyAnalytics, a reporting and dashboarding tool for digital marketing agencies, was struggling to manage a growing volume of customer feedback in spreadsheets. As a result, its product team needed a better way to organize requests, understand customer needs, and keep track of different use cases and churn risks. Canny was brought in as the feedback management solution.
With Canny, AgencyAnalytics organized feedback into multiple boards, used tags and integrations with Intercom, ClickUp, and HubSpot, and involved sales, support, success, engineering, product, and design teams in reviewing requests. The impact was significant: in 2022, AgencyAnalytics built requested features tied to an average of $120k in existing MRR per month, helping reduce churn and generate more revenue through Canny.
Jay Patel
Product Manager