Case Study: Miró drives faster user activation with Candu

Miró uses Candu to turn 80% app-deletion risk into faster onboarding activation

The customer, Miró, faced the common challenge of ensuring new users could successfully understand and activate within their product, a critical step in reducing early user churn. To address this, they partnered with the vendor Candu to implement a structured onboarding solution using checklists.

Candu's solution involved creating a step-by-step onboarding checklist to guide users clearly through the activation process and to their "Aha!" moment faster. By using Candu's no-code tool, Miró was able to build this checklist, measure drop-off at each step, and easily iterate on the content to improve key metrics such as activation rate, time to value, and adoption rate.

Miró