Case Study: Software Advisory Service achieves rapid lead generation with CANDDi

Software Advisory Service - Customer Case Study

Software Advisory Service is a non-chargeable IT and telecoms advisory business that rapidly expanded its digital presence and rebuilt its website to support lead generation and marketing. To help turn the new site into a sales tool, it chose CANDDi and its visitor tracking and marketing performance tools to gain better visibility into who was visiting and how they were engaging with the content.

By implementing CANDDi’s visitor notifications and page tracking, Software Advisory Service could identify and follow up on potential customers in real time, giving the sales team more qualified opportunities. CANDDi delivered a return on investment within three months and helped generate a significant number of new business leads, with the company estimating around 85,000 website visitors being tracked and turned into actionable insights.

Software Advisory Service

Patrick Bryne

Software Advisory Service