Case Study: Duquesne University improves family communication and retention with CampusESP

Duquesne University launches family engagement in 4 months with CampusESP

Duquesne University needed to improve its family communications to better engage parents, combat misinformation on private social media groups, and support its recruitment and retention goals. The university selected CampusESP as its strategic parent engagement platform to address these challenges and create a centralized, FERPA-compliant hub for family information.

By implementing CampusESP, Duquesne University established a cross-departmental parent engagement plan and a manageable content strategy. The solution provided superior customer support and a rapid implementation, which helped break down departmental silos and streamline communications. As a result, Duquesne improved recruitment and retention rates and found the platform exceeded their expectations.

Duquesne University