Case Study: Ridgecrest Summer Camps delivers a white-glove parent experience with Campminder

How to Give Parents a White-Glove Experience

Ridgecrest Summer Camps, a set of separate boys and girls camps, sought to provide a superior, white-glove experience for the parents of their 4,000 annual campers. A key challenge was making their highly competitive registration process, where thousands sign up within the first hour, accessible to busy parents on the go. They turned to vendor Campminder and its Campanion application to help improve the entire parent engagement process from enrollment through the camp session.

By implementing Campminder's Campanion app, Ridgecrest enabled mobile registration and real-time communication. The solution included sending key push notifications for schedule updates, sharing daily Microposts with photos, and utilizing the revolutionary Face Finder facial recognition to help parents quickly find pictures of their children. The results were significant, with 88% of camper photos tagged for easy search and parents submitting 1,200 reviews leading to a 4.8 out of 5-star rating. Campminder helped Ridgecrest exceed parent expectations and solidify its reputation for cutting-edge service.

Ridgecrest Summer Camps