Case Study: Livingly achieves higher engagement and site visits with Campaign Monitor

Livingly uses email marketing to get their hottest content out to readers in record time

Livingly, a women’s lifestyle digital media company with six media sites, needed a faster way to share its hottest content and keep readers engaged across topics like fashion, beauty, parenting, and entertainment. Using Campaign Monitor, Livingly wanted to quickly send timely emails that would drive more traffic back to its websites while staying on-brand.

Campaign Monitor provided easy-to-use templates, customized email designs, and A/B testing tools that helped Livingly experiment, segment audiences, and distribute content more efficiently. The results were strong: Campaign Monitor helped Livingly increase open rates by 20% and click-to-open rates by 20%, boosting engagement and site visits.

Livingly

Alida Araica

Email Marketing Associate