Case Study: 1440 Media achieves 55%+ average open rates with Campaign Monitor

How 1440 Media averages a 55%+ open rate

1440 Media is a daily-news publisher that delivers bite-sized, neutral updates to readers’ inboxes. Their challenge was maximizing deliverability and engagement—maintaining high open rates (which drive ad revenue), accurately segmenting audiences by location, and pruning or re-engaging unresponsive subscribers without hurting list health.

Partnering with Campaign Monitor gave 1440 Media access to deliverability specialists, a dedicated Customer Success Manager, segmentation and geolocation tools, and automated re‑engagement workflows plus a 14-day removal policy for inactive users. The result: consistently strong 55%+ open rates, a 4–5% increase in revenue after switching platforms, and simpler diagnostics and list management.

1440 Media

Tim Huelskamp

Co-Founder