Case Study: a U.S. structural foam manufacturer digitizes RFQ intake with Campaign Creators

a U.S. structural foam manufacturer digitizes RFQ intake across 3 plant locations with Campaign Creators

A U.S. structural foam manufacturer was running its entire Request for Quotation (RFQ) process on paper across three plant locations, with no CRM. This manual system forced sales reps to re-enter data across disconnected systems, trapped critical information in static documents, and created a complete lack of visibility for both sales and service teams, leading to high risks of errors and delays. Campaign Creators was engaged to implement a digital solution using HubSpot.

Campaign Creators built a HubSpot Sales Hub and Service Hub foundation anchored by a structured RFQ Playbook. They digitally recreated the client's paper form field-for-field into custom deal properties, automated data entry, and connected service ticket routing to the sales account structure. The solution eliminated manual re-entry, provided a single system of record across all locations, and extended account visibility to service teams, all without requiring the client to abandon their trusted process.