Case Study: Careys Personal Credit boosts local SEO traffic with Calm Digital

Careys Personal Credit drives 65% of traffic with Calm Digital

Careys Personal Credit, a long-established lender in the Teesside area, approached Calm Digital for help adapting to the modern online world. Their challenge was to build a new website and develop an SEO strategy to attract new customers for their short-term loan service, specifically targeting the local Teesside community.

Calm Digital implemented a local SEO strategy that began during the website's design phase to ensure optimal site structure. The solution included keyword research, creating unique content and landing pages, and optimizing a Google My Business profile. The results were significant, with SEO now accounting for over 65% of all website traffic. Calm Digital secured over 30 search phrases in the top 3 local results, driving highly qualified traffic and contributing to the overall growth of the business.

Careys Personal Credit