Case Study: Braman Motor Cars achieves a 27% sales increase with CallRevu

Call recording, tracking, and analysis to steer them to a 27 percent increase in sales

Braman Motor Cars, a luxury auto dealer group in West Palm Beach, Florida, wanted to improve the customer experience and capture more sales, but its phone processes were inconsistent and calls were not always being answered effectively. The dealership needed better visibility into call handling and a way to avoid losing appointments and sales opportunities.

To solve this, Braman Motor Cars partnered with CallRevu and used its call recording, tracking, analysis, and real-time alerting tools. With a dedicated CallRevu coordinator, the team turned abandoned calls into appointments, responded quickly to missed-opportunity alerts, and used call data to coach sales staff and hold them accountable. The result was a 27% year-over-year increase in sales, plus record-high phone connection rates in nearly every store.

Braman Motor Cars