CallPotential
25 Case Studies
A CallPotential Case Study
Spaces Self Storage, a downtown Toronto storage operator, needed a better way to manage lead follow-up and track performance. Before working with CallPotential, the team had a follow-up process in place but lacked the visibility and accountability to measure close ratios or identify underperforming reps. They turned to CallPotential’s Lead Manager and Collection Manager to simplify these processes.
CallPotential implemented automated lead tracking, follow-up, and reporting through Lead Manager, along with customizable payment reminders and secure payment options through Collection Manager. As a result, Spaces Self Storage improved operational efficiency and achieved a 40% year-over-year reduction in bad debt, which they attributed almost entirely to CallPotential.
Peter Obradovich
Director of Operations