Case Study: Urbanspoon achieves rapid emergency restaurant status updates with CallFire SMS

Urbanspoon SMS for Collecting Information During Emergency

UrbanSpoon, a Seattle-based restaurant recommendation service, needed a reliable way to instantly reach thousands of restaurants during emergencies—such as Hurricane Sandy, which caused nearly $70 billion in damage and left many businesses closed—to verify which locations remained open for the public.

Using CallFire’s mass text messaging platform, UrbanSpoon uploaded its restaurant contacts, sent one-click SMS inquiries asking if they were open, and quickly compiled a verified list of open restaurants for consumers, demonstrating an affordable solution that can reach tens of thousands during an emergency.

Urbanspoon

Brandi Willard

Director of Communications