Case Study: A&A Video/NICO Photo achieves 20–30% increase in bookings and 500 weddings booked in one year with CallFire

Photography Agency Books 500 Weddings with CCC

A&A Video/NICO Photo, a Houston-based wedding photography and videography studio, struggled with following up thousands of leads gathered at shows: agents spent excessive time dialing, hit many wrong numbers, and missed bookings. The company needed a faster, more reliable way to qualify and convert prospects.

They adopted CallFire’s Cloud Call Center (multi-line power dialer, MachineSkip and SmartDrop), SMS blasts and cloud call tracking to streamline outreach, support remote agents, localize caller ID and record calls for training. The changes produced a 20–30% lift in bookings, roughly 500 weddings in one year, and a more efficient, trackable sales team.

A&A Video/NICO Photo

John Graves

General Manager