Case Study: Kelly Roofing strengthens customer relationships with CallFire call tracking

Kelly Roofing improves call tracking over 6 months with CallFire

Kelly Roofing, a second-generation family business and a top roofing contractor in Florida, needed a way to ensure its employees were consistently delivering high-quality customer service. To address this challenge, they turned to vendor CallFire and implemented its Call Tracking solution to monitor calls and gather performance feedback.

CallFire's solution provided Kelly Roofing with dedicated tracking numbers and call recording. This allowed the company to identify the source of its calls and monitor staff interactions directly, eliminating their previous reliance on sporadic customer feedback. The results were significant, transforming the company from a "guess" company to a "know" company. CallFire enabled Kelly Roofing to improve customer service and accountability, with the recorded calls leading to two staff changes that ultimately strengthened their team.

Kelly Roofing