Case Study: Fitness 19 boosts memberships and cuts marketing costs with CallFire SMS texting

Fitness 19 boosts member sign-ups over 3 years with CallFire SMS texting

Fitness 19, a nationwide chain of affordable gyms, faced a marketing plateau. They were wasting money and time on outdated methods like physical signage, flyers, and manual phone calls. To modernize their strategy, they turned to vendor CallFire and its SMS text messaging service.

By implementing CallFire's SMS service, Fitness 19 was able to efficiently send promotional offers, club specials, and collections messages to thousands of members and prospects. This solution led to increased membership sign-ups, significant cost savings, and a very high response rate. The vendor CallFire helped Fitness 19 run nearly 100 campaigns over three years, effectively supporting their bottom line.

Fitness 19