Case Study: Tuff Shed achieves $1 million sales increase with CallFire's Cloud Call Center

Cloud Call Center Helps Tuff Shed Exceed Sales Expectations

Tuff Shed, a nationwide storage-building retailer celebrating its 30th anniversary, ran a one-day $100-off preview sale on a typically slow August Saturday. The challenge was to mobilize its sales team to make more than 15,000 outbound calls that day to capture leads, follow up immediately, and drive sales beyond modest projections.

By having every rep use CallFire’s Cloud Call Center for efficient dialing, tracking, and daily performance reports, the team made 15,500 calls and generated $1.7M in retail sales—$1M above the $700K projection and the highest single-day sales in the company’s history. Improved lead capture, rapid follow-up, and reporting-driven motivation were credited for the dramatic uplift.

Tuff Shed

Adam Cooney

Business Development Manager