Case Study: Grant Broadcasters achieves centralised sales visibility and revenue growth with C9 Pty

Grant Broadcasters drives 19% YOY revenue growth with C9 Pty

Grant Broadcasters, an Australian radio station operator, faced a challenge with its decentralized sales teams using disparate systems. This lack of centralized data and standardized processes prevented executives from having clear visibility into performance, which hampered growth. They partnered with C9 to develop a solution using an ASP.NET WebForms application.

C9 implemented a centralized sales management portal that integrated with the company's existing SQL systems via web services. The solution provided unified dashboards and reports for tracking deals, activities, and revenue, empowering data-driven coaching and strategy. Since launching the portal, Grant Broadcasters achieved a 19% year-over-year revenue expansion.

Grant Broadcasters