Case Study: a leading global food & beverages company achieves fast, cost-efficient data integration with C5i’s AWS-based distributed computing solution

Setting Up Distributed Computing Infrastructure

A leading global food and beverage company needed to integrate data from over 100 websites daily to inform its digital, promotion, and product strategies. The challenge was that procuring and integrating multiple servers for this big data extraction and processing was prohibitively expensive and complex. They turned to vendor C5i to help them set up an automated big data processing platform to overcome this.

C5i implemented a solution using AWS EC2 and EMR to establish a distributed computing infrastructure that was utilized on-demand. This approach enabled fast data integration and reduced costs by only using infrastructure as needed. Furthermore, C5i's analysis identified valuable customer segments, which improved pricing and targeting strategies. The client reported success in escalating their customer acquisition numbers as a key outcome of the project.