Case Study: A leading global laptop and PC manufacturer boosts pricing and promotion performance with C5i Compete

Pricing and Promotions Optimization Across 20 Countries with AI-powered C5i Compete

A leading global laptop and PC manufacturer faced the challenge of managing pricing and promotions across its global operations. They required a comprehensive, dashboard-oriented analytics tool to enhance daily decisions on pricing, product assortment, and promotions. To meet this need, they partnered with vendor C5i and implemented its AI-powered C5i Compete technology.

C5i's solution used automated bots to gather data from over 130 retailers across 20 countries. Their AI-powered platform provided 360° pricing insights, persona-focused pricing suggestions, and GenAI-powered support. The implementation by C5i delivered significant results, including a 36% increase in sales for targeted products, a 22% revenue increase, and a 9% reduction in unsold inventory.