Case Study: The Lemon Ad Stand accelerates client payments and fuels growth with C2FO

The Lemon Ad Stand shrinks 90-day payment terms to days with C2FO

The Lemon Ad Stand, a Chicago-based creative agency, faced a cash flow challenge after landing its largest client, which came with 90-day invoice payment terms that were unsustainable for their small business. The client offered an early payment program through the vendor C2FO, which the agency decided to try.

Using the C2FO platform, The Lemon Ad Stand was able to offer a small discount in exchange for receiving payment in days instead of months. This solution provided immediate working capital, acting as a protective financial blanket and enabling the agency to sustain operations and fund growth while serving larger clients. The result was a game-changer for their business, allowing them to confidently manage long-term projects.

The Lemon Ad Stand