Case Study: Our Daily Bread Ministries unifies digital experiences with The C2 Group and Optimizely DXP

Our Daily Bread Ministries boosts conversions 46x with The C2 Group

Our Daily Bread Ministries faced significant challenges due to a fragmented web infrastructure. Operating numerous websites on different CMSs led to inconsistent user experiences, inefficient workflows, and difficulties in maintaining a cohesive global brand identity. Their legacy systems lacked the flexibility for multilingual content and modern integrations, hindering their ability to engage their growing audience. To address this, ODBM partnered with The C2 Group to transition to a more robust and scalable solution.

The C2 Group unified ODBM's digital presence by replatforming their primary website onto the Optimizely DXP. This consolidated multiple sites into a single, scalable, and multilingual platform. The solution streamlined content management, integrated diverse content types like videos and podcasts, and improved user personalization and analytics. Post-implementation, ODBM observed significant improvements in site performance, user engagement, and SEO, achieving a 46x increase in conversions.

Our Daily Bread Ministries