Case Study: Lunar Tides boosts site speed and conversions with C2 Digital

Lunar Tides boosts organic traffic and site speed with C2 Digital

Lunar Tides, an award-winning hair color brand, faced challenges with their online presence, needing to simplify their website, dramatically improve site speed, and future-proof their e-commerce platform during a major rebrand. They turned to the vendor C2 Digital for its experienced design and development capabilities to address these issues and optimize for conversions.

C2 Digital provided UI & UX design and web development services, creating a new website that incorporated Lunar Tides' new branding with thematic storytelling elements. The solution resulted in a significantly faster website that improved search engine rankings, leading to a large increase in targeted organic traffic and a higher conversion rate, greatly exceeding the client's project goals.

Lunar Tides