Case Study: Edwards Homes achieves a modern, easy-to-update website with BZ Marketing

Edwards Homes rebuilds its website in a third evolution with BZ

The customer, Edwards Homes, engaged vendor BZ Marketing for a website redesign to better showcase their developments and new homes. Their challenge was to create a modern, easy-to-update website that would keep pace with their growth and the changing needs of their potential home buyers.

BZ Marketing implemented a comprehensive solution by completely rebuilding the website from the ground up, keeping only the client's logo. This included redefining customer profiles, redesigning all CGI illustrations to match current tastes, and creating a new back-end to make updating site content simple for the Edwards Homes team. The result was a clean, modern website focused on customer motivations, which left the client reporting they "couldn't be happier" with the outcome.

Edwards Homes