Byte Technology
12 Case Studies
A Byte Technology Case Study
LPM Holdings, a food service and hospitality operator serving corporations, small businesses, and multi-tenant buildings in New England, was losing business to competitors that offered smaller pantries and micro-markets. Its existing concepts were better suited to large, highly subsidized cafeterias, leaving the company looking for a more affordable and flexible way to serve fresh food in smaller buildings. Byte Technology’s small-footprint store offering came into consideration as a potential fit.
Byte Technology helped LPM Holdings launch a fresh-food store in a 200-person multi-tenant building in Needham, Massachusetts, with subsidies tailored to the building’s budget. LPM stocked the store daily with fresh offerings, validated demand quickly, and received strong employee feedback within a couple of months. The success gave LPM a new brand, Fresh 2 Go, and a way to compete more directly against pantry and micro-market providers, opening access to a much larger market of smaller locations.
James Iannone
Director of Operations