Case Study: StoryTiles achieves streamlined digital asset management and global press reach with Bynder

StoryTiles - Customer Case Study

StoryTiles is a Dutch design brand founded by visual artist Marga van Oers and Managing Director Judith Beek that makes miniature art tiles based on traditional Dutch Whites. After launching in 2013 the company quickly attracted substantial press and marketing interest, but lacked an organized system for high-resolution product images, logos and files, making it time-consuming and difficult to handle incoming requests.

StoryTiles implemented Bynder’s Digital Asset Management and branding automation to create a user-friendly brand portal that clearly structures and shares assets. The portal made it easy for press worldwide to find the materials they needed, reduced time spent on requests, improved service levels, helped StoryTiles meet promotional goals, and—according to Judith Beek—contributed to 75% of their publications worldwide.

StoryTiles

Judith Beek

Founder and Managing Director