Case Study: Raymour & Flanigan saves 400 hours weekly with Bynder

Raymour & Flanigan saves ~400 hours weekly with Bynder

Raymour & Flanigan, the largest furniture and mattress retailer in the northeastern US, needed to transform its content operations from a simple asset repository into a connected platform to support its high-volume e-commerce and creative workflows. The company partnered with digital asset management vendor Bynder to create a comprehensive solution that would reduce friction and save significant time across its enterprise.

Bynder’s solution, implemented under the guidance of Senior Digital Asset Manager Nicole DeHaven, included 45 workflow automations and custom API integrations to platforms like Optimizely and Wrike. This transformed Bynder into a central operations hub, saving approximately 400 hours weekly and growing the asset library from 1,400 to over 1.3 million assets. The measurable impact includes a massive reduction in repetitive admin work and a more empowered, efficient team.

Raymour & Flanigan