Case Study: Pathfinder International achieves centralized digital asset management and 24/7 global access with Bynder

Pathfinder International - Customer Case Study

Pathfinder International is a global nonprofit focused on sexual and reproductive health that ran its global communications from Watertown, MA and Washington, DC. Their digital assets were scattered across servers, personal folders and email, creating poor access, no search or filtering, frequent file‑size email failures and heavy reliance on a four‑person communications team to find and distribute imagery — slowing creative work and limiting the use of their photo library.

Bynder delivered a centralized digital asset management platform with metadata-driven search, Smart Filters, Collections for secure sharing, and version control. The result: 65,000 assets accessible 24/7, 12,000 assets shared, faster workflows, less burden on the comms team, designers’ unrestricted access to the full library, and a measurable improvement in how Pathfinder communicates its visual brand.

Pathfinder International

Maggie Farrand

Senior Officer of Digital Media