Case Study: Lagunitas Brewing Company achieves faster asset management and brand consistency with Bynder

Lagunitas Brewing Company - Customer Case Study

Lagunitas Brewing Company, a craft brewer founded in Petaluma, faced an outdated digital asset management system that made it difficult for employees across sales, marketing, operations, the taproom and merch teams to find and use images, videos and other media. The previous DAM lacked an intuitive structure, regular training and responsive support, which slowed workflows and hindered brand consistency.

Bynder provided a cloud-based brand portal with an intuitive folder structure, Google-like search and responsive customer support, making assets easy to find and use across the organization. As a result Lagunitas centralized its media, increased user adoption, improved cross-department collaboration, saved time and money, and strengthened brand consistency.

Lagunitas Brewing Company

Natalie Paraiso

Creative Traffic Manager