Case Study: Milestone achieves faster time to market and partner enablement with Bynder

How Milestone leveraged Bynder for faster time to content to support market expansion and rapid company growth

Milestone is a global leader in IP‑based video management solutions with 800+ employees that was scaling quickly into new regions and working with a network of 14,500+ technology partners. Rapid growth exposed a major bottleneck: no centralized asset management. Teams and partners struggled to find, update and share marketing assets across internal servers and disparate cloud tools, slowing time to market and degrading the user experience.

Milestone implemented Bynder’s DAM to centralize assets, enable partners and agencies, and give regional and global teams self‑service access to brand guidelines, templates and video tools. The custom portal, analytics and workflow features accelerated content creation and collaboration, letting regional teams produce collateral independently and freeing creatives for higher‑value work. Today Milestone manages 3,900+ assets with 580,000+ downloads, 20,000+ guideline views and 1,800+ workflow jobs—driving faster time to content and smoother partner enablement.

Milestone

Ozge Hatipoglu

Brand Project Manager, Brand Studio Team