Case Study: Air Iceland Connect achieves streamlined digital asset management and faster agency collaboration with Bynder

Air Iceland Connect - Customer Case Study

Air Iceland Connect, part of the Icelandair Group, is a regional airline serving domestic routes in Iceland and the North Atlantic with hubs in Reykjavík and Akureyri and roughly 240 employees. The company struggled with scattered image files across network drives, insecure email attachments to partners, and an unstructured workflow with its ad agency that slowed time-to-market and wasted staff resources.

Air Iceland Connect implemented Bynder’s cloud-based digital asset management to centralize media, control user permissions, and share assets via collections that can be embedded and auto-synced on the website. Within three months collaboration moved to Bynder, cutting ineffective emails, improving security for sensitive audit images, speeding up marketing production, and freeing resources while benefiting from responsive vendor support.

Air Iceland Connect

Hildur Óskarsdóttir

Web Manager