Case Study: Splash Copywriters achieves time savings and a trend-led content strategy with BuzzSumo

Splash Copywriters - Customer Case Study

Splash Copywriters is a small UK agency of experienced copywriters (clients include Sky, Vodafone and Three) that needed to stay on top of rapidly changing trends and pick the right topics to write about. With a growing client base and a founder juggling many responsibilities, they faced a knowledge‑and‑time gap around content research and influencer monitoring.

They adopted BuzzSumo Pro—particularly its content alert system—to automate topic discovery and influencer tracking. The tool is used daily, saves time, reduces workload and worry, and helps fine‑tune their content strategy so they can create more impactful work for marketing clients as the agency grows.

Splash Copywriters

Matt Press

Founder