Case Study: Seer Interactive achieves faster, data-driven content ideation and competitive analysis with BuzzSumo

How Seer Interactive agency uses BuzzSumo for client research, recruitment, and prospecting

Seer Interactive, founded in 2002, helps companies from startups to Fortune 500s maximize the Internet for awareness, leads, and sales. They faced the routine challenges of content ideation, influencer outreach, competitive analysis, prospecting and recruitment — and needed a fast, data-driven way to show clients why content investments would succeed.

By adopting BuzzSumo, Seer quickly identifies industry influencers, tracks trending topics and mentions, analyzes competitors’ most-shared content and backlinks, and uncovers talent for recruitment. The tool became essential to day-to-day work, saving time on pitches, improving targeting and outreach, exposing client content to new audiences, and giving account teams the social data and journalist lists they need to build persuasive, measurable content strategies.

Seer Interactive