BuzzSumo
38 Case Studies
A BuzzSumo Case Study
Nutrient used BuzzSumo to improve its content curation and idea generation while reducing the time and cost involved. The marketing team needed a steady flow of top-quality curated posts for its social channels, but finding relevant content was taking too long and required multiple tools.
With BuzzSumo Pro, Nutrient streamlined its workflow using saved searches, trending content, and monitoring features to find shareable topics and new editorial ideas. BuzzSumo cut daily curation time from about an hour to 15 minutes, helped fuel topic ideas for writers, and let the team drop other subscriptions, simplifying the process and lowering overall costs.
Mike Raia
Leads the Marketing Team