Case Study: Local NYC Pest Control Company achieves more leads, backlinks, and revenue with BuzzStream

How an SEO Pro Saved a Dying Company Using BuzzStream

A local NYC pest control company was in serious decline, losing revenue and visibility in a highly competitive market. To help turn things around, a marketing pro used BuzzStream alongside SEO and content outreach tactics, targeting the challenge of earning links and attention in an “unsexy” niche.

Using BuzzStream, the vendor created a streamlined prospecting and outreach workflow for a shareable gardening-focused infographic, “DIY Pest Control for the Savvy Gardener.” BuzzStream helped generate a 42.3% response rate with a permission-based email sequence, leading to 12 high-quality backlinks, 1,117 social shares, mentions in major publications, and a significant boost in rankings, local traffic, and leads — enough growth that the company had to hire more staff.