Case Study: Kaizen Gaming achieves rapid new-market growth with Buyapowa

Fast-Tracking Growth in New Markets Through Referral

izen Gaming, a rapidly growing online gaming company, needed to quickly establish brand leadership in new international markets before competitors arrived. To scale their growth, they required a white-label referral solution that could activate brand advocates, adapt across regions, and comply with various regulations. They turned to the vendor Buyapowa for its feature-rich referral platform.

Buyapowa implemented its referral platform, enabling fast and automated reward distribution tailored to each region. The solution delivered significant results for Kaizen Gaming, including a 400% year-on-year growth in new customer acquisition and a 40% conversion rate from referred friends. Buyapowa's platform also achieved a 5x referral rate and the company's top advocates brought in up to 100 new customers each.

Kaizen Gaming

Dimitris Karampela

CRM Campaign Manager