Case Study: Famous Dave’s achieves data-driven growth and smarter site selection with Buxton

Famous Dave’s - Customer Case Study

Famous Dave's, a casual dining restaurant chain, faced intense competition and rising real estate costs. They needed to better leverage analytics and real estate tools to develop effective growth strategies for both company-owned and franchise locations. To address this challenge, they partnered with the vendor Buxton.

Using Buxton's SCOUT platform, Famous Dave's was able to evaluate potential sites more effectively by analyzing customer data and trade areas based on drive time rather than just geographic radius. This data-driven approach helped them make a stronger case to prospective franchisees and gave them a clearer picture of their best customers. As a result of working with Buxton, Famous Dave's opened six new locations and had six more planned for the same calendar year, demonstrating a significant impact on their strategic growth.

Famous Dave’s

Brad McNaught

Director of Real Estate