Case Study: Realty Austin scales content management and boosts SEO with ButterCMS

Realty Austin builds 10,000 pages in under 30 minutes with ButterCMS

Realty Austin, a top real estate brokerage in Central Texas, faced challenges with slow and disjointed SaaS platforms that created a poor publishing process and major SEO issues. They needed a content management solution that could scale with their needs, particularly for managing thousands of pages linked to geographic shape files. This led them to seek a new solution from the vendor ButterCMS.

ButterCMS provided a headless CMS solution that integrated seamlessly into Realty Austin's new microservices architecture. The results were significant, enabling the team to build 10,000 new content pages in under 30 minutes and fully integrate their blog onto their main site. This scalability contributed to a 55% increase in organic traffic, reducing development costs and solidifying their position as a tech leader in the real estate industry.

Realty Austin