Case Study: Microsoft Xbox reduces support calls with BUNDLAR AR customer support

Microsoft Xbox reduces call volume by 17% with Bundlar

Microsoft Xbox faced a challenge with customers frequently contacting costly call centers for support with their new Wireless Headset, struggling to find information for common issues like registration and connectivity. To address this, they partnered with vendor Bundlar to pilot an augmented reality solution.

Bundlar implemented a self-serve AR support system featuring four immersive experiences that provided in-context information, videos, and diagrams. This solution delivered significant results, including a 49% return on investment, 35,000 interactions, and a 17% reduction in call volume, successfully enhancing the customer journey for Xbox.

Microsoft Xbox