Case Study: Arrivia Boosts Pipeline and High-Value Leads with Bullseye Strategy

Arrivia generates millions in annual gross sales with Bullseye Strategy

arrivia, a travel technology provider and the world's largest stand-alone travel loyalty provider, faced challenges in generating qualified leads and securing high-value clients. With no paid search or social media strategies, they had limited visibility and minimal marketing qualified leads. They partnered with Bullseye Strategy to build a demand generation program to boost gross sales for their travel loyalty and booking solutions.

Bullseye Strategy implemented a full-funnel, cross-channel marketing program for arrivia, utilizing new paid media and content marketing strategies. This included high-intent Google Ads, SEO, HubSpot engineering, tailored emails, and social content. The results were significant, transforming arrivia's pipeline into a predictable revenue engine. Bullseye Strategy generated the largest deal in arrivia's recent history, securing multi-million dollar partnerships with a top U.S. wireless carrier and a fintech company, collectively projecting over $100 million in gross sales.

Arrivia