Case Study: Quincy Compressor drives sales to branded locations with Bullseye Locations

Quincy Compressor streamlines lead routing with Bullseye Locations in 11 years

Quincy Compressor, a manufacturer of industrial air compressors, faced challenges in managing its complex sales lead process. Their existing tools, including Bullseye's Web Locator, were not integrated, which caused leads to go stale due to slow manual distribution. The company also struggled with a lack of visibility into lead status and needed a unified system to handle leads from both its direct sales locations and its independent distributors.

Bullseye implemented its Lead Manager™ platform, creating custom integrations with Quincy's document management, lead generation, and quoting systems. This automated the routing and follow-up of leads, providing corporate marketing with full visibility. The solution included a Salesforce integration for direct locations. Bullseye's service helped Quincy achieve measurable results, including improved lead follow-up and the ability to track distributor performance, with marketing staff highlighting the benefit of territory definitions based on counties and the responsive customer service.

Quincy Compressor