Case Study: Quincy Compressor achieves faster lead follow-up and higher conversions with Bullseye Locations' Lead Manager™

Longtime Bullseye Customer Adapts Locator System to Drive Sales to Quincy Branded Locations

Quincy Compressor, a long‑time customer and manufacturer of industrial air compressors, faced a fragmented lead process: Bullseye Locations’ Web Locator directed prospects to territory distributors, but transactions weren’t being captured, literature-request leads and third‑party leads went stale because manual distribution was slow, and Quincy’s direct locations managed leads in Salesforce while distributors used Bullseye — creating a need for an integrated, automated solution.

Bullseye Locations deployed Lead Manager™ with custom integrations to Quincy’s document management, lead‑gen, and quoting systems, adding double opt‑in, automated routing, confirmation and reminder emails, and later a Salesforce push for direct leads. The implementation gave Quincy transparent lead tracking, improved distributor follow‑up, and reporting to prioritize high performers; within the first 18 months of pushing leads to direct locations Quincy attributed roughly $300,000 in sales to that channel. Bullseye Locations’ county‑based territory logic and responsive support further enhanced results.

Quincy Compressor

Ashley Oberkirch

Marketing and Communications Manager