Case Study: Towergate Insurance achieves 214% SEO ROI with Builtvisible

Towergate Insurance increases organic traffic and leads by 137% with Builtvisible

Towergate Insurance, a UK-based insurance broker, approached Builtvisible after a manual link penalty severely impacted their domain. They needed to remove this penalty and completely rebuild their organic search presence.

Builtvisible successfully removed the penalty on the first attempt and then implemented a comprehensive SEO strategy. This included technical consulting and a content strategy driven by social data, which involved creating assets for digital PR and link building. As a result, Builtvisible drove a 214% ROI over six months, with organic traffic increasing by 108% and leads increasing by 137%.

Towergate Insurance