Case Study: Staysure achieves 50% organic revenue growth with Builtvisible

Staysure boosts organic revenue by 50% with Builtvisible

Staysure, a specialist travel insurance provider for the over 50s, faced the challenge of gaining more visibility for its important product offering of travel insurance for pre-existing medical conditions. This lucrative section of their website was underperforming in terms of organic traffic despite having high-quality content. Builtvisible was engaged to apply a combination of SEO and digital PR services to address this.

Builtvisible developed a sensitive content campaign titled "Travelling with a Mental Illness," which was supported by thorough technical SEO consultancy. This approach resulted in a 50% increase in organic revenue and a 57% rise in organic traffic for the section. The campaign earned Builtvisible industry awards, including gold at the Digital Impact Awards for its success.

Staysure