Case Study: Red Hat achieves a 107% increase in organic traffic with Builtvisible SEO migration

Red Hat boosts organic traffic 107% with Builtvisible

Red Hat, a leading provider of enterprise open source solutions, faced the challenge of a large-scale international and multi-lingual site migration involving over 50 regional websites in 8 languages. The company hired Builtvisible for SEO services to mitigate risk to organic traffic during this migration, which also involved moving to a new Drupal platform and consolidating to a single domain.

Builtvisible implemented a bespoke three-phase migration strategy that included technical SEO, international configuration, and extensive testing. The solution was highly successful, delivering a 107% increase in English organic traffic, a 54% increase from Japanese queries, a 96% increase from German, and a 12% increase from Spanish, ensuring stability and growth in search visibility.

Red Hat