Case Study: GLL achieves a 35% increase in visibility with Builtvisible

GLL increases visibility by 35% with Builtvisible

GLL, a not-for-profit fitness and leisure social enterprise, faced the challenge of improving its organic visibility for highly competitive health and wellbeing keywords post-COVID-19. To compete with both direct competitors and major publications, they needed high-quality links to improve their rankings. They partnered with Builtvisible for SEO and Digital PR services to address this.

Builtvisible implemented a solution that involved close collaboration with GLL's internal PR team, using the client's own data to create newsworthy campaigns. This multi-faceted approach built 178 high-quality links. The results included a 35% increase in visibility for a key landing page, ranking on the first page of Google for the term "gyms," and driving over 9,000 impressions for a new piece of content. Builtvisible's work significantly boosted GLL's brand awareness and organic performance.

GLL