Case Study: StartOut grows sponsorship revenue and saves members over $5M with Builtfirst

StartOut grows sponsorship revenue while saving buyers over $5m in 18 months

StartOut, a national non-profit supporting LGBTQ+ entrepreneurs, faced challenges in demonstrating the value of its sponsor perks to both corporate sponsors and its member founders. It lacked a system to track cost savings for members and analyze engagement, making it hard to prove its program's effectiveness. To address this, StartOut partnered with the vendor Builtfirst and its sponsorship management platform.

Implemented by Builtfirst, the solution provided a curated perks marketplace and data-driven analytics. This allowed StartOut to quantify member savings and refine offerings. The results included demonstrating over $5 million in savings for founders within 18 months, increased member engagement, and a streamlined process for sponsor management and revenue collection.

StartOut

Angelica Williams

Senior Program Manager