Built In
2 Case Studies
Case Study: Neighborhoods.com achieves #1 source of hires and 30% of new hires with Built In (Built In Chicago)
A Built In Case Study
How Built In became the 1 source of hires for Neighborhoods.com
Neighborhoods.com, an approximately 50‑person real estate‑tech company focused on hiring software developers, needed to reach the right candidates while balancing applicant quality, quantity, and cost. To expand its talent pool and better communicate its culture, Neighborhoods.com partnered with Built In through a Premium Membership with Built In Chicago.
Built In delivered a tailored content + community recruitment strategy via Built In Chicago—company profiles and strategic articles aimed at the target candidate profile—which made Built In Chicago Neighborhoods.com’s #1 source of hires (behind referrals). The partnership produced measurable results: 30% of all new hires since the partnership, 1,500+ applicants, and monthly platform reach of 195,000+ active users, 100,000+ job searches and 50,000 email subscribers, with content engagement showing 19% of readers view a job and 32% view the company profile after reading.
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Neighborhoods.com
Samantha Dahlstrom
Operations Manager