Case Study: Rally Insurance Group creates a user-friendly cruise schedule app with BuildFire

Rally Insurance Group - Customer Case Study

Rally Insurance Group, led by President Ellen Anderson, needed a better way to promote its Cruise Night classic car shows. After years of distributing up to 15,000 printed schedules each season, the company wanted a more cost-effective way to share updates in real time, but Ellen had no app development experience and prior app-building options were either too expensive or too difficult to use. She turned to BuildFire for an assisted app builder and design support.

BuildFire helped Rally Insurance Group create a simple, usable Cruise Schedule app with a strong calendar function, Google Calendar and website integrations, and ongoing customization support. The app made it easy to update event information, add new features like coupons, and expand beyond a single-season schedule into a year-round communication tool. BuildFire also enabled Rally to launch and improve the app without the high upfront costs of custom development, helping Ellen save time and build a stronger product for her audience.

Rally Insurance Group

Ellen Anderson

President